See How Brands Are Making The Most From Rahul Bose's Banana Controversy

Unless you’ve been living under a rock or have been off the radar for another reason, you’ve heard that Rahul Bose had to pay Rs. 442.5 for two bananas – boo hoo hoo. It certainly makes sense for marketers to cash in on current affairs and viral topics such as this one. So while everyone was sharing their own Rahul Bose moment on social media, ad people and copywriters got to work:

#RahulBoseMoment

Godrej Nature's Basket quickly showed people how not to have a Rahul Bose moment; offering bananas for a tiny fraction of the price that the actor famously paid for two at the J W Marriot in Chandigarh.

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