The man goes in black and emerges ‘washed’ fair-skinned by the detergent. The audience is supposed to conclude from this how very effective the detergent is. How can one even begin to comment on something so frankly racist, offensive and awful!
Allegedly, the Chinese ad was ‘inspired’ by this Italian ad. This one is equally racist; telling us colored is better… so long as he is handsome, hunky and ripped!
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