In the words of Rocket Singh; Risk to Spider Man bhi leta hai, main to phir bhi sales man hu. Advertising is no easy feat. It might be a gimmick most of the times, but the truth remains that selling off a product is indeed the most precarious job in the world, especially when you have to convince people to shell out money. However, we love advertisements and here are some iconic punchlines/taglines that have passed through the generations, and continue to be awesome!
Yeh Dil Maange More
The Pepsi slogan was actually the go-to line of Late Captain Vikram Batra who laid his life for the country during Kargil war. The slogan still lives.
Dar Ke Aage Jeet Hai
This Mountain Dew tag line is used whenever we are short of the courage to do a task. Quite inspiring, and even the source of some the funniest memes.
Mera Number Kab Aayega
A fairly simple line, this too was one very popular Pepsi tag line used in common conversations.
Just Do It!
The Nike punch line serves as a trigger when you want to urge a friend to do something the latter is refraining from.
I’m Lovin’ it!
Ahh! The yummilicious snacks at McDonald’s certainly deserve this line through and through, and so have we extended it to everything we love doing.
Kitkat Break Banta Hai
Want a break? This is one cheesy but completely apt Kitkat slogan that is used even today, maybe less frequently, but still.
Aaj Kuch Toofani Karte Hain
The Thumbs Up advert might have met with countless ridicules for the unrealistic love towards a simple cola, but the tag line sure has many admirers.
Kuch Meetha Ho Jaye
Dairy Milk is known for commercials that are relatable and cute in an endearing sort of way. The crooning in the background along with this tagline, has become a regular in households, as for us, no good news is complete without something meetha!
Daag Acche Hain
Yes! Finally, the culprit got a turnaround and stains became reminiscent of all the cute antics of your kid that Surf Excel can take care of, for you.
These sure are fun aren’t they? Know any other iconic punch lines of brands that are legends? Do let us know in the comments below.
Author: Kadambari Srivastava
